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The Business Platform Built for Santa Portrayers

Replace the chaos of 5–8 disconnected tools with one platform purpose-built for how you actually work. Smart calendar, CRM, quoting, payments, and more — all in one place.

Google CalendarPayPalWord DocsSpreadsheetsPersonal Texts → SantaBook ✓

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Season. 90% of Your Revenue.
TRUSTED BY MEMBERS OF IBRBSWSCNClausNetFORBSCharles W. Howard School

You Run a Real Business.
Your Tools Don't Know That.

The average professional Santa portrayer cobbles together 5–8 disconnected tools to manage a business that earns 90% of its revenue in just 40 days.

Double-bookings because Google Calendar doesn't understand travel time between appearances

Hours spent creating custom quotes in Word — while faster competitors steal your leads

Children's names and wish lists scattered across handwritten notes, losing the personal magic

Missed inquiries while in costume — leads go cold before you can respond

PayPal, checks, Venmo — no unified payment system, no contracts, no paper trail

Driving 45 minutes between back-to-back appearances that could have been scheduled smarter

SantaBook solves every one of these. Purpose-built for portrayers, by people who understand the industry.

Everything You Need, Nothing You Don't

Built around the real rhythms of the Santa portrayal business — from the first September inquiry to the Christmas Eve finale.

MVP

Travel-Time Aware Calendar

The only calendar that understands Santa logistics. It knows a 2 PM booking 20 miles away needs 45 minutes of buffer after your noon appearance. No more impossible schedules.

MVP

Santa-Specific CRM

Track children's names, ages, wish lists, and family notes year over year. Walk into every visit knowing the youngest was shy last year and Grandma will be there this time.

MVP

Smart Quoting & Contracts

Generate a professional quote in under 60 seconds from your rate card. Inline contract terms, digital signatures, and deposit collection — all in one flow.

MVP

Unified Inbox

Every inquiry from your microsite, website widget, email, and SMS lands in one place. Auto-acknowledgments buy you time to respond while you're in costume.

MVP

Mobile-First PWA

One tap 'I'm on my way' sends a professional ETA notification. Quick-quote between appearances. Full functionality from your phone, no app store required.

Year 1

Route Optimization

Sequence your December appearances for minimum drive time. See your full day on a map. Mileage tracking for tax deductions built right in.

Year 1

AI Briefing Cards

Before each appearance, get a personalized briefing card synthesized from the client's questionnaire, CRM history, and children's profiles. Walk in prepared.

Year 1

Vendor Collaboration

Coordinate with your photographer, Mrs. Claus, and elf assistants. Shared scheduling, split payments, and referral networks — all in one platform.

Year 2

Season Analytics

Revenue by appearance type, lead-to-booking conversion, client retention rates, and busiest dates. Know your business numbers as well as you know your character.

Zero Commission. Ever.

Unlike GigSalad, HireSanta, and The Bash — SantaBook never takes a percentage of your booking fees. You keep 100% of what you earn. We earn from subscriptions, not your success.

Fair Pricing for a Seasonal Business

You earn 90% of your income in 40 days. We offer a 70% Season Freeze discount (Jan–Sep) so you're not paying full price during the off-season.

Solo

For independent portrayers managing their own schedule.

$19 /month
$149/yr billed annually · $5.70/mo off-season
  • Travel-time aware booking calendar
  • CRM with child profiles
  • Quoting, contracts & payments
  • Unified inbox
  • Automated communication workflows
  • Built-in microsite
  • Mobile PWA
Join Waitlist — Get 30% Off
MOST POPULAR

Professional

For serious portrayers who want the full toolkit.

$39 /month
$299/yr billed annually · $11.70/mo off-season
  • Everything in Solo
  • AI briefing cards
  • Route optimization & mileage tracking
  • Vendor collaboration network
  • Dynamic pricing suggestions
  • AI letter generator (50/season)
  • Expense tracking
  • Priority support
Join Waitlist — Get 30% Off

Agency

For staffing companies and multi-portrayer operations.

$79 /month
$599/yr billed annually · $23.70/mo off-season
  • Everything in Professional
  • Multi-portrayer roster management
  • Consolidated calendar & assignments
  • 1099-ready financial reports
  • White-label client experience
  • Emergency replacement coordination
  • Dedicated account support
Join Waitlist — Get 30% Off

Founding Member pricing (30% lifetime discount) available to waitlist members who subscribe before the first peak season.

Move Up the List. Earn Real Rewards.

Every portrayer you refer moves you 5 spots up the waitlist and unlocks increasingly valuable rewards. The Santa community is tight-knit — spread the word.

JOIN

Early Believer

Early access + Founding Member pricing (30% off for life)

2 REFERRALS

Workshop Helper

1 month free at launch + skip the queue

5 REFERRALS

Head Elf

3 months free at launch + priority onboarding

10 REFERRALS

Founding Santa

Lifetime 40% discount + exclusive beta access + name in credits

From the Santa Community

"I've been doing this for 12 years and I still lose leads because I can't respond while I'm in costume. If SantaBook does what it promises, it's going to change how I run my season."

Tom R.
Tom R.
Independent Santa Portrayer · IBRBS Member · 12 Years

"Managing 6 vendors, 100+ appearances, and split payments across a spreadsheet is a nightmare. I've been waiting for something like this since I started."

Danielle M.
Danielle M.
Santa & Mrs. Claus Duo · WSCN Master Santa · 8 Years

"The 'book 'em before they leave' strategy is how I fill my season, but tracking those families year after year in notebooks is embarrassing. The CRM alone is worth it."

Alex W.
Alex W.
Santa Agency Owner · 25 Portrayers · 15 Years

Frequently Asked Questions

The Season Starts in September.
Don't Get Left Behind.

Join 847+ portrayers already on the waitlist. Founding Members get 30% off for life and first access when we launch.

No credit card. No spam. Founding Member pricing locked in at signup.